15:45 – 16:45

Pop has never had it easy in the traditional media. As a stepchild in the culture section of print newspapers, it often takes years in the editorial offices to establish pop coverage. This was important because there was always a focus on the local scene, which needed this visibility. In the course of the transformation processes in the publishing houses, culture in general is coming under pressure, and pop seems to have become obsolete for good, or only to be included in the very big concert coverage. At the same time, important magazines like SPEX or DE:BUG have had to bow to dwindling subscription figures.

What remains is primarily the digital retreat. Is this sufficient as an adequate substitute, or does the necessary pioneering role mean that we are already trying out things that are still to come for others? Is there any chance at all of establishing an appropriate remuneration model online that enables qualitative work outside the mainstream?

Panel with Thomas Venker (journalist, including kaput Mag), Anja Rützel (journalist and author, including Süddeutsche Zeitung and Der Spiegel), Nadja Dilger (journalist)

Moderator: Björn Springorum

Room: Foyer (Impact Hub)